ASUS seems to be shifting its enterprise operations away from smartphones. In accordance to translations of latest quotes from Chairman Jonney Shih, the firm does not plan to launch new telephone fashions in the future. The chairman did not affirm whether or not smartphones could be fully phased out, however he did acknowledge that chance. No matter course ASUS takes, its present telephones will proceed to obtain software program updates and guarantee help. Shih urged that its future plans might embody a shift into AI-related initiatives corresponding to robotics or smartglasses.
Earlier reports hinted that ASUS would not introduce any smartphones in 2026, however Shih’s latest feedback point out that the pause might stretch longer than a 12 months. We have reached out to ASUS for extra remark and can replace if the firm shares any additional information.
ASUS had loads of different updates rising from CES at the begin of the month unrelated to smartphones, corresponding to dual-screen laptops and a pair of gaming smartglasses. So if it does resolve to go away that product phase, there’ll nonetheless be different ASUS-branded gear on the market.
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